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According to the latest research, the global Content Moderation Solutions market size was valued at USD 9018.15 million in 2022 and is expected to expand at a CAGR of 9.62% during the forecast period, reaching USD 15651.92 million by 2028.
Content moderation solutions are the solutions used for screening user-generated content posted on internet sites including online marketplaces, social media platforms, dating sites, and communities and forums in order to measure the appropriateness of the online content for a certain site.
Content moderation solutions market has been booming owing to an increase in data generated. Content moderation is still in its nascent stages of development and is expected to enter growth stage by mid-term forecast. Significant increase in spending on communications and media services as well as government regulations to create a safe haven for online users, is expected to increase demand for content moderation solutions. To sustain this demand, reliance on automated content moderation solutions is expected to increase. Investments in artificial intelligence and strides in machine learning are expected to supplement growth of automated content moderation solutions.
Moreover, manual content moderation has shown high attrition rate in comparison with other outsourced BPO industries, and has affected growth of content moderation services. To address this issue, content moderation solutions providers have implemented multiple solutions. Some companies have increased their investments in automated content moderation solutions. Therefore, owing to conducive market environment and increase in preference of automated content moderations solutions, the market is expected to grow positively.
The Rising Popularity of Social Media
The content moderation solutions market is being fueled due to an upsurge in internet accessibility, growth of the e-commerce industry, and proliferating penetration of smart devices such as tablets and smartphones in emerging economies. Developing countries are receiving government support for the development of electronic infrastructure, which includes Internet connectivity. As such, anybody can create content and upload it with a single click, making it accessible to all. This gives rise to the increasing need to moderate this content, as the same content may not be suitable for all kinds of audiences. This is expected to create new opportunities for the growth of the content moderation solutions market during the coming years.
Failure of artificial intelligence in the identification and moderation of content in certain aspects
AI can be easily duped, and machines lack the ability to apply subjectivity and are unable to consider societal context before making a decision to keep or remove content. Content moderation plays a uniquely critical role for businesses with a growing multilingual and multicultural client base. If inappropriate content in the source language sneaks past the algorithms on any of the company's social media platforms, it could likely find its way into the machine translation (MT) data. If that happens, not only will there be inappropriate content published in the source language, but it will now be published in one or more target languages.
Moreover, algorithms are trained using vast datasets, and robust data is often not available in less commonly spoken languages. As a result, harmful content that is spread in these languages, which often targets minority communities, must be manually flagged by users, who are often victims of the harmful speech itself.
Therefore, failure of artificial intelligence and the multi-language barrier in the identification and moderation of content in certain aspects may be factors restraining the market growth.
Region Overview:
America is projected to account for a considerable share of the Content Moderation Solutions market and is expected to become the largest region by 2027.
Company Overview:
Webhelp is one of the major players operating in the Content Moderation Solutions market, holding a share of 1.58% in 2022.
Webhelp
Webhelp provides business outsourcing services. The Company offers data and analytics, consulting, webhelp payment, customer experience, contact centre, solution designing, and technology services. Webhelp serves fashion, logistics, media, telecom, and travel industries worldwide.
Open Access BPO
Open Access BPO is a multilingual outsourcing company providing multichannel processes for businesses of any industry, size, and location. We provide a wide range of customizable services, including customer experience, content moderation, and back office solutions.
What began as a humble telemarketing startup in 2006 has grown into a full-suite service provider with over 30 language offerings.
Segmentation Overview:
By type, Services segment accounted for the largest share of market in 2021.
Application Overview:
In the Content Moderation Solutions market, 69.88% of the total value was generated through the Social Media segment by application in 2021.
This report elaborates on the market size, market characteristics, and market growth of the Content Moderation Solutions industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of Content Moderation Solutions. The report also introduces players in the industry from the perspective of the value chain and looks into the leading companies.
Key Points this Global Content Moderation Solutions Market Report Include:
Market Size Estimates: Content Moderation Solutions market size estimation in terms of revenue and sales from 2018-2028
Market Dynamic and Trends: Content Moderation Solutions market drivers, restraints, opportunities, and challenges
Macro-economy and Regional Conflict: Influence of global inflation and Russia & Ukraine War on the Content Moderation Solutions market
Segment Market Analysis: Content Moderation Solutions market revenue and sales by type and by application from 2018-2028
Regional Market Analysis: Content Moderation Solutions market situations and prospects in major and top regions and countries
Content Moderation Solutions Market
Content Moderation Solutions Industry Chain: Content Moderation Solutions market raw materials & suppliers, manufacturing process, distributors by region, downstream customers
Content Moderation Solutions Industry News, Policies by regions
Content Moderation Solutions Industry Porters Five Forces Analysis
Key players in the global Content Moderation Solutions market are covered in Chapter 2:
Two Hat
Clarifai
LiveWorld
Lionbridge AI
TaskUs
Webhelp
Magellan Solutions
Viafoura
Open Access BPO
Microsoft Azure
Cogito
Pure Moderation
Besedo
In Chapter 6 and Chapter 9, on the basis of types, the Content Moderation Solutions market from 2018 to 2028 is primarily split into:
Services
Software & Platform
In Chapter 7 and Chapter 10, on the basis of applications, the Content Moderation Solutions market from 2018 to 2028 covers:
Social Media
Ecommerce Retailer
Others
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions from 2018 to 2028 are covered in Chapter 8 and Chapter 11:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
In summary, this report relies on sources from both primary and secondary, combines comprehensive quantitative analysis with detailed qualitative analysis, and pictures the market from a macro overview to micro granular segment aspects. Whatever your role in this industry value chain is, you should benefit from this report with no doubt.
Chapter Outline
This report consists of 12 chapters. Below is a brief guideline to help you quickly grasp the main contents of each chapter:
Chapter 1 first introduces the product overview, market scope, product classification, application, and regional division, and then summarizes the global Content Moderation Solutions market size in terms of revenue, sales volume, and average price.
Chapter 2 analyzes the main companies in the Content Moderation Solutions industry, including their main businesses, products/services, sales, prices, revenue, gross profit margin, and the latest developments/updates.
Chapter 3 is an analysis of the competitive environment of Content Moderation Solutions market participants. This mainly includes the revenue, sales, market share, and average price of the top players, along with the market concentration ratio in 2022 and the players' M&A and expansion in recent years.
Chapter 4 is an analysis of the Content Moderation Solutions industrial chain, including raw material analysis, manufacturing cost structure, distributors, and major downstream buyers.
Chapter 5 focuses on Content Moderation Solutions market dynamics and marketing strategy analysis, which include opportunities, challenges, industry development trends under inflation, industry news and policies analyzed by region, Porter's Five Forces analysis, as well as direct and indirect marketing, and the development trends of marketing channels.
Chapters 6-8 have segmented the Content Moderation Solutions market by type, application, and region, with a focus on sales and value from 2018 to 2023 from both vertical and horizontal perspectives.
Chapters 9-11 provide detailed Content Moderation Solutions market forecast data for 2023-2028, broken down by type and application, region, and major countries to help understand future growth trends.
Chapter 12 concludes with an explanation of the data sources and research methods. Verify and analyze through preliminary research to obtain final quantitative and qualitative data.
2022
Content moderation solutions are the solutions used for screening user-generated content posted on internet sites including online marketplaces, social media platforms, dating sites, and communities and forums in order to measure the appropriateness of the online content for a certain site.
Content moderation solutions market has been booming owing to an increase in data generated. Content moderation is still in its nascent stages of development and is expected to enter growth stage by mid-term forecast. Significant increase in spending on communications and media services as well as government regulations to create a safe haven for online users, is expected to increase demand for content moderation solutions. To sustain this demand, reliance on automated content moderation solutions is expected to increase. Investments in artificial intelligence and strides in machine learning are expected to supplement growth of automated content moderation solutions.
Moreover, manual content moderation has shown high attrition rate in comparison with other outsourced BPO industries, and has affected growth of content moderation services. To address this issue, content moderation solutions providers have implemented multiple solutions. Some companies have increased their investments in automated content moderation solutions. Therefore, owing to conducive market environment and increase in preference of automated content moderations solutions, the market is expected to grow positively.
The Rising Popularity of Social Media
The content moderation solutions market is being fueled due to an upsurge in internet accessibility, growth of the e-commerce industry, and proliferating penetration of smart devices such as tablets and smartphones in emerging economies. Developing countries are receiving government support for the development of electronic infrastructure, which includes Internet connectivity. As such, anybody can create content and upload it with a single click, making it accessible to all. This gives rise to the increasing need to moderate this content, as the same content may not be suitable for all kinds of audiences. This is expected to create new opportunities for the growth of the content moderation solutions market during the coming years.
Failure of artificial intelligence in the identification and moderation of content in certain aspects
AI can be easily duped, and machines lack the ability to apply subjectivity and are unable to consider societal context before making a decision to keep or remove content. Content moderation plays a uniquely critical role for businesses with a growing multilingual and multicultural client base. If inappropriate content in the source language sneaks past the algorithms on any of the company's social media platforms, it could likely find its way into the machine translation (MT) data. If that happens, not only will there be inappropriate content published in the source language, but it will now be published in one or more target languages.
Moreover, algorithms are trained using vast datasets, and robust data is often not available in less commonly spoken languages. As a result, harmful content that is spread in these languages, which often targets minority communities, must be manually flagged by users, who are often victims of the harmful speech itself.
Therefore, failure of artificial intelligence and the multi-language barrier in the identification and moderation of content in certain aspects may be factors restraining the market growth.
Region Overview:
America is projected to account for a considerable share of the Content Moderation Solutions market and is expected to become the largest region by 2027.
Company Overview:
Webhelp is one of the major players operating in the Content Moderation Solutions market, holding a share of 1.58% in 2022.
Webhelp
Webhelp provides business outsourcing services. The Company offers data and analytics, consulting, webhelp payment, customer experience, contact centre, solution designing, and technology services. Webhelp serves fashion, logistics, media, telecom, and travel industries worldwide.
Open Access BPO
Open Access BPO is a multilingual outsourcing company providing multichannel processes for businesses of any industry, size, and location. We provide a wide range of customizable services, including customer experience, content moderation, and back office solutions.
What began as a humble telemarketing startup in 2006 has grown into a full-suite service provider with over 30 language offerings.
Segmentation Overview:
By type, Services segment accounted for the largest share of market in 2021.
Application Overview:
In the Content Moderation Solutions market, 69.88% of the total value was generated through the Social Media segment by application in 2021.
This report elaborates on the market size, market characteristics, and market growth of the Content Moderation Solutions industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of Content Moderation Solutions. The report also introduces players in the industry from the perspective of the value chain and looks into the leading companies.
Key Points this Global Content Moderation Solutions Market Report Include:
Market Size Estimates: Content Moderation Solutions market size estimation in terms of revenue and sales from 2018-2028
Market Dynamic and Trends: Content Moderation Solutions market drivers, restraints, opportunities, and challenges
Macro-economy and Regional Conflict: Influence of global inflation and Russia & Ukraine War on the Content Moderation Solutions market
Segment Market Analysis: Content Moderation Solutions market revenue and sales by type and by application from 2018-2028
Regional Market Analysis: Content Moderation Solutions market situations and prospects in major and top regions and countries
Content Moderation Solutions Market
Competitive Landscape
and Major Players: Analysis of 10-15 leading market players, sales, price, revenue, gross, gross margin, product/service profile and recent development/updates, etc.Content Moderation Solutions Industry Chain: Content Moderation Solutions market raw materials & suppliers, manufacturing process, distributors by region, downstream customers
Content Moderation Solutions Industry News, Policies by regions
Content Moderation Solutions Industry Porters Five Forces Analysis
Key players in the global Content Moderation Solutions market are covered in Chapter 2:
Two Hat
Clarifai
LiveWorld
Lionbridge AI
TaskUs
Webhelp
Magellan Solutions
Viafoura
Open Access BPO
Microsoft Azure
Cogito
Pure Moderation
Besedo
In Chapter 6 and Chapter 9, on the basis of types, the Content Moderation Solutions market from 2018 to 2028 is primarily split into:
Services
Software & Platform
In Chapter 7 and Chapter 10, on the basis of applications, the Content Moderation Solutions market from 2018 to 2028 covers:
Social Media
Ecommerce Retailer
Others
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions from 2018 to 2028 are covered in Chapter 8 and Chapter 11:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
In summary, this report relies on sources from both primary and secondary, combines comprehensive quantitative analysis with detailed qualitative analysis, and pictures the market from a macro overview to micro granular segment aspects. Whatever your role in this industry value chain is, you should benefit from this report with no doubt.
Chapter Outline
This report consists of 12 chapters. Below is a brief guideline to help you quickly grasp the main contents of each chapter:
Chapter 1 first introduces the product overview, market scope, product classification, application, and regional division, and then summarizes the global Content Moderation Solutions market size in terms of revenue, sales volume, and average price.
Chapter 2 analyzes the main companies in the Content Moderation Solutions industry, including their main businesses, products/services, sales, prices, revenue, gross profit margin, and the latest developments/updates.
Chapter 3 is an analysis of the competitive environment of Content Moderation Solutions market participants. This mainly includes the revenue, sales, market share, and average price of the top players, along with the market concentration ratio in 2022 and the players' M&A and expansion in recent years.
Chapter 4 is an analysis of the Content Moderation Solutions industrial chain, including raw material analysis, manufacturing cost structure, distributors, and major downstream buyers.
Chapter 5 focuses on Content Moderation Solutions market dynamics and marketing strategy analysis, which include opportunities, challenges, industry development trends under inflation, industry news and policies analyzed by region, Porter's Five Forces analysis, as well as direct and indirect marketing, and the development trends of marketing channels.
Chapters 6-8 have segmented the Content Moderation Solutions market by type, application, and region, with a focus on sales and value from 2018 to 2023 from both vertical and horizontal perspectives.
Chapters 9-11 provide detailed Content Moderation Solutions market forecast data for 2023-2028, broken down by type and application, region, and major countries to help understand future growth trends.
Chapter 12 concludes with an explanation of the data sources and research methods. Verify and analyze through preliminary research to obtain final quantitative and qualitative data.
Years considered for this report:
Historical Years:
2018-2022Base Year:
2022Estimated Year:
2023Forecast Period:
2023-2028Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
