Table of Contents PART 01: Executive summary PART 02: Scope of the report • Market overview • Top-vendor offerings PART 03: Market research methodology • Research methodology • Economic indicators PART 04: Introduction • Key market highlights PART 05: Global profile PART 06: Market landscape • Market overview • Overview of the global DIY market • Global DIY tools market • Five forces analysis PART 07: Market segmentation by product • Market overview • Global DIY hand tools market • Global DIY power tools market • Global DIY decorating tools market PART 08: Retail format sales • Global DIY tools market: Retail format 2016 PART 09: Geographical segmentation • Geographic segmentation of global DIY tools market • DIY tools market in Americas • DIY tools market in Europe • DIY tools market in APAC • DIY tools market in MEA PART 10: Key leading countries • Top leading countries PART 11: Market drivers • Growing home improvement and renovation and confidence in home renovation industry • Increasing number of DIY stores with more offerings • Growth in new building construction and personal consumption expenditure aiding market growth • Popularity of DIY activities to accelerate sales PART 12: Impact of drivers PART 13: Market challenges • Threat from do-it-for-me culture and other factors • Stiff competition in the market in terms of pricing and product differentiation • Low adoption and penetration of DIY culture PART 14: Impact of drivers and challenges PART 15: Market trends • Product innovation and technological advancement leading to ease of usage and applicability • Focus on customization and ergonomic design leading to better functionality • Rise of multi-purpose tools and kits PART 16: Vendor landscape • Competitive scenario • Key focus points • Competitive assessment of key vendors • Makita • Robert Bosch • Stanley Black & Decker • Techtronic • Other prominent vendors PART 17: Appendix • List of abbreviations PART 18: Explore Technavio List of Exhibits Exhibit 01: Key countries in each region Exhibit 02: Product offerings Exhibit 03: World population 2010-2015 (billions) Exhibit 04: Global urban population 2011-2015 Exhibit 05: Global employment to population ratio 2010-2014 Exhibit 06: World internet penetration rate 2010-2015 Exhibit 07: Global DIY home improvement market 2016-2021 ($ billion) Exhibit 08: Comparison of skillset level of global population for various DIY jobs Exhibit 09: Global DIY tools market Exhibit 10: Global DIY tools market 2016-2021 ($ billions) Exhibit 11: Five forces analysis Exhibit 12: Global DIY tools market by product: 2016 (% revenue) Exhibit 13: Global DIY tools market by product: 2021 (% revenue) Exhibit 14: Global DIY hand tools market 2017-2021 ($ billions) Exhibit 15: Global DIY power tools market 2017-2021 ($ billions) Exhibit 16: Global DIY decorating tools market 2017-2021 ($ billions) Exhibit 17: DIY tools market in Europe by retail format 2016 Exhibit 18: Geographical segmentation of global DIY tools market 2016 Exhibit 19: Geographical segmentation of global DIY tools market 2021 Exhibit 20: DIY tools market in the Americas by revenue 2016-2021 ($ billions) Exhibit 21: DIY tools market in Europe by revenue 2016-2021 ($ billions) Exhibit 22: Country-wise comparison of DIY activities in Europe Exhibit 23: DIY tools market in APAC by revenue 2016-2021 ($ billions) Exhibit 24: DIY tools market in MEA by revenue 2016-2021 ($ billions) Exhibit 25: Key leading countries Exhibit 26: Impact of drivers Exhibit 27: Impact of drivers and challenges Exhibit 28: Key focus points for players Exhibit 29: Makita net sales in 2015 ($ billions) Exhibit 30: Business segmentation by geography in 2015 ($ billions) Exhibit 31: Business segmentation by revenue 2015 (% revenue) Exhibit 32: Business segmentation by revenue 2014 and 2015 Exhibit 33: Geographical segmentation by revenue 2015 (% revenue) Exhibit 34: Business segmentation (% revenue) Exhibit 35: Business segmentation by net sales 2015 (% revenue) Exhibit 36: Geographic segmentation 2015 (% revenue) Exhibit 37: Techtronic: Brands

Makita, Robert Bosch, Stanley Black & Decker, Techtronic, Atlas Copco, Baier, Casal Power Tools, Craftsman, Hitachi Koki, Husqvarna, IRWIN TOOLS, Klein, and Snap-on