United States Red Yeast Rice Market Research Report Forecast 2017-2021 Chapter 1 Red Yeast Rice Market Overview 1.1 Product Overview and Scope of Red Yeast Rice 1.2 Red Yeast Rice Market Segmentation by Type 1.2.1 United States Production Market Share of Red Yeast Rice by Type in 2015 1.2.1 Type 1 1.2.2 Type 2 1.2.3 Type 3 1.3 Red Yeast Rice Market Segmentation by Application 1.3.1 Red Yeast Rice Consumption Market Share by Application in 2015 1.3.2 Application 1 1.3.3 Application 2 1.3.4 Application 3 1.4 United States Market Size Sales (Value) and Revenue (Volume) of Red Yeast Rice (2011-2021) Chapter 2 United States Economic Impact on Red Yeast Rice Industry 2.1 United States Macroeconomic Analysis 2.2 United States Macroeconomic Environment Development Trend Chapter 3 United States Red Yeast Rice Market Competition by Manufacturers 3.1 United States Red Yeast Rice Production and Share by Manufacturers (2015 and 2016) 3.2 United States Red Yeast Rice Revenue and Share by Manufacturers (2015 and 2016) 3.3 United States Red Yeast Rice Average Price by Manufacturers (2015 and 2016) 3.4 Manufacturers Red Yeast Rice Manufacturing Base Distribution, Production Area and Product Type 3.5 Red Yeast Rice Market Competitive Situation and Trends 3.5.1 Red Yeast Rice Market Concentration Rate 3.5.2 Red Yeast Rice Market Share of Top 3 and Top 5 Manufacturers 3.5.3 Mergers & Acquisitions, Expansion Chapter 4 United States Red Yeast Rice Production, Revenue (Value), Price Trend by Type 4.1 United States Red Yeast Rice Production and Market Share by Type (2012-2017) 4.2 United States Red Yeast Rice Revenue and Market Share by Type (2012-2017) 4.3 United States Red Yeast Rice Price by Type (2012-2017) 4.4 United States Red Yeast Rice Production Growth by Type (2012-2017) Chapter 5 United States Red Yeast Rice Market Analysis by Application 5.1 United States Red Yeast Rice Consumption and Market Share by Application (2012-2017) 5.2 United States Red Yeast Rice Consumption Growth Rate by Application (2012-2017) 5.3 Market Drivers and Opportunities 5.3.1 Potential Applications 5.3.2 Emerging Markets/Countries Chapter 6 United States Red Yeast Rice Manufacturers Analysis 6.1 Now Foods 6.1.1 Company Basic Information, Manufacturing Base and Competitors 6.1.2 Product Type, Application and Specification 6.1.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.1.4 Business Overview 6.2 Nature's Plus 6.2.1 Company Basic Information, Manufacturing Base and Competitors 6.2.2 Product Type, Application and Specification 6.2.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.2.4 Business Overview 6.3 California Gold Nutrition 6.3.1 Company Basic Information, Manufacturing Base and Competitors 6.3.2 Product Type, Application and Specification 6.3.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.3.4 Business Overview 6.4 Jarrow Formulas 6.4.1 Company Basic Information, Manufacturing Base and Competitors 6.4.2 Product Type, Application and Specification 6.4.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.4.4 Business Overview 6.5 Mason Vitamins 6.5.1 Company Basic Information, Manufacturing Base and Competitors 6.5.2 Product Type, Application and Specification 6.5.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.5.4 Business Overview 6.6 Nordic Naturals 6.6.1 Company Basic Information, Manufacturing Base and Competitors 6.6.2 Product Type, Application and Specification 6.6.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.6.4 Business Overview 6.7 Bluebonnet Nutrition 6.7.1 Company Basic Information, Manufacturing Base and Competitors 6.7.2 Product Type, Application and Specification 6.7.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.7.4 Business Overview 6.8 Nature's Bounty 6.6.1 Company Basic Information, Manufacturing Base and Competitors 6.6.2 Product Type, Application and Specification 6.6.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.6.4 Business Overview 6.9 Daxing Jingxin 6.9.1 Company Basic Information, Manufacturing Base and Competitors 6.9.2 Product Type, Application and Specification 6.9.3 Production, Revenue, Price and Gross Margin (2012-2017) 6.9.4 Business Overview … Chapter 7 Red Yeast Rice Manufacturing Cost Analysis 7.1 Red Yeast Rice Key Raw Materials Analysis 7.1.1 Key Raw Materials 7.1.2 Price Trend of Key Raw Materials 7.1.3 Key Suppliers of Raw Materials 7.1.4 Market Concentration Rate of Raw Materials 7.2 Proportion of Manufacturing Cost Structure 7.2.1 Raw Materials 7.2.2 Labor Cost 7.2.3 Manufacturing Expenses 7.3 Manufacturing Process Analysis of Red Yeast Rice Chapter 8 Industrial Chain, Sourcing Strategy and Downstream Buyers 8.1 Red Yeast Rice Industrial Chain Analysis 8.2 Upstream Raw Materials Sourcing 8.3 Raw Materials Sources of Red Yeast Rice Major Manufacturers in 2015 8.4 Downstream Buyers Chapter 9 Marketing Strategy Analysis, Distributors/Traders 9.1 Marketing Channel 9.1.1 Direct Marketing 9.1.2 Indirect Marketing 9.1.3 Marketing Channel Development Trend 9.2 Market Positioning 9.2.1 Pricing Strategy 9.2.2 Brand Strategy 9.2.3 Target Client 9.3 Distributors/Traders List Chapter 10 Market Effect Factors Analysis 10.1 Technology Progress/Risk 10.1.1 Substitutes Threat 10.1.2 Technology Progress in Related Industry 10.2 Consumer Needs/Customer Preference Change 10.3 Economic/Political Environmental Change Chapter 11 United States Red Yeast Rice Market Forecast (2017-2021) 11.1 United States Red Yeast Rice Production, Revenue Forecast (2017-2021) 11.2 United States Red Yeast Rice Production, Consumption Forecast by Regions (2017-2021) 11.3 United States Red Yeast Rice Production Forecast by Type (2017-2021) 11.4 United States Red Yeast Rice Consumption Forecast by Application (2017-2021) 11.5 Red Yeast Rice Price Forecast (2017-2021) Chapter 12 Appendix

Figure Picture of Red Yeast Rice Table Classification of Red Yeast Rice Figure United States Sales Market Share of Red Yeast Rice by Type in 2015 Table Application of Red Yeast Rice Figure United States Sales Market Share of Red Yeast Rice by Application in 2015 Figure United States Red Yeast Rice Sales and Growth Rate (2011-2021) Figure United States Red Yeast Rice Revenue and Growth Rate (2011-2021) Table United States Red Yeast Rice Sales of Key Manufacturers (2015 and 2016) Table United States Red Yeast Rice Sales Share by Manufacturers (2015 and 2016) Figure 2015 Red Yeast Rice Sales Share by Manufacturers Figure 2016 Red Yeast Rice Sales Share by Manufacturers Table United States Red Yeast Rice Revenue by Manufacturers (2015 and 2016) Table United States Red Yeast Rice Revenue Share by Manufacturers (2015 and 2016) Table 2015 United States Red Yeast Rice Revenue Share by Manufacturers Table 2016 United States Red Yeast Rice Revenue Share by Manufacturers Table United States Market Red Yeast Rice Average Price of Key Manufacturers (2015 and 2016) Figure United States Market Red Yeast Rice Average Price of Key Manufacturers in 2015 Figure Red Yeast Rice Market Share of Top 3 Manufacturers Figure Red Yeast Rice Market Share of Top 5 Manufacturers Table United States Red Yeast Rice Sales by Type (2012-2017) Table United States Red Yeast Rice Sales Share by Type (2012-2017) Figure United States Red Yeast Rice Sales Market Share by Type in 2015 Table United States Red Yeast Rice Revenue and Market Share by Type (2012-2017) Table United States Red Yeast Rice Revenue Share by Type (2012-2017) Figure Revenue Market Share of Red Yeast Rice by Type (2012-2017) Table United States Red Yeast Rice Price by Type (2012-2017) Figure United States Red Yeast Rice Sales Growth Rate by Type (2012-2017) Table United States Red Yeast Rice Sales by Application (2012-2017) Table United States Red Yeast Rice Sales Market Share by Application (2012-2017) Figure United States Red Yeast Rice Sales Market Share by Application in 2015 Table United States Red Yeast Rice Sales Growth Rate by Application (2012-2017) Figure United States Red Yeast Rice Sales Growth Rate by Application (2012-2017) Table Now Foods Basic Information, Manufacturing Base, Production Area and Its Competitors Table Now Foods Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Now Foods Red Yeast Rice Market Share (2012-2017) Table Nature's Plus Basic Information, Manufacturing Base, Production Area and Its Competitors Table Nature's Plus Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Nature's Plus Red Yeast Rice Market Share (2012-2017) Table California Gold Nutrition Basic Information, Manufacturing Base, Production Area and Its Competitors Table California Gold Nutrition Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table California Gold Nutrition Red Yeast Rice Market Share (2012-2017) Table Jarrow Formulas Basic Information, Manufacturing Base, Production Area and Its Competitors Table Jarrow Formulas Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Jarrow Formulas Red Yeast Rice Market Share (2012-2017) Table Mason Vitamins Basic Information, Manufacturing Base, Production Area and Its Competitors Table Mason Vitamins Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Mason Vitamins Red Yeast Rice Market Share (2012-2017) Table Nordic Naturals Basic Information, Manufacturing Base, Production Area and Its Competitors Table Nordic Naturals Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Nordic Naturals Red Yeast Rice Market Share (2012-2017) Table Bluebonnet Nutrition Basic Information, Manufacturing Base, Production Area and Its Competitors Table Bluebonnet Nutrition Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Bluebonnet Nutrition Red Yeast Rice Market Share (2012-2017) Table Nature's Bounty Basic Information, Manufacturing Base, Production Area and Its Competitors Table Nature's Bounty Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Nature's Bounty Red Yeast Rice Market Share (2012-2017) Table Daxing Jingxin Basic Information, Manufacturing Base, Production Area and Its Competitors Table Daxing Jingxin Red Yeast Rice Production, Revenue, Price and Gross Margin (2012-2017) Table Daxing Jingxin Red Yeast Rice Market Share (2012-2017) Table Production Base and Market Concentration Rate of Raw Material Figure Price Trend of Key Raw Materials Table Key Suppliers of Raw Materials Figure Manufacturing Cost Structure of Red Yeast Rice Figure Manufacturing Process Analysis of Red Yeast Rice Figure Red Yeast Rice Industrial Chain Analysis Table Raw Materials Sources of Red Yeast Rice Major Manufacturers in 2015 Table Major Buyers of Red Yeast Rice Table Distributors/Traders List Figure United States Red Yeast Rice Production and Growth Rate Forecast (2017-2021) Figure United States Red Yeast Rice Revenue and Growth Rate Forecast (2017-2021) Table United States Red Yeast Rice Production Forecast by Type (2017-2021) Table United States Red Yeast Rice Consumption Forecast by Application (2017-2021)

Now Foods Nature's Plus California Gold Nutrition Jarrow Formulas Mason Vitamins Nordic Naturals Bluebonnet Nutrition Nature's Bounty Daxing Jingxin Kyolic Healthy Origins KAL Lifetime Maxi Health Metagenics Nature's Way Solaray