HOME INSECTICIDES IN MACEDONIA Euromonitor International February 2018 LIST OF CONTENTS AND TABLES Headlines Prospects Multiple Factors Influence Home Insecticides in 2017 Home Insecticides Are Increasingly Viewed As A Health Hazard Convenience Drives the Demand for Electric Insecticides Competitive Landscape SC Johnson & Son Dominates Home Insecticides in 2017 Home Insecticides Is the Preserve of International Players the Competitive Landscape Is Set To Remain Highly Concentrated Category Data Table 1 Sales of Home Insecticides by Category: Value 2012-2017 Table 2 Sales of Home Insecticides by Category: % Value Growth 2012-2017 Table 3 NBO Company Shares of Home Insecticides: % Value 2013-2017 Table 4 LBN Brand Shares of Home Insecticides: % Value 2014-2017 Table 5 Forecast Sales of Home Insecticides by Category: Value 2017-2022 Table 6 Forecast Sales of Home Insecticides by Category: % Value Growth 2017-2022 Executive Summary Home Care Continues To Grow Despite Economic Hardship in 2017 Innovation Focuses on Laundry Care and Surface Care Strong International Presence in Home Care Modern Grocery Retailers Dominate Home Care Key New Product Launches To Stimulate Positive Growth in the Forecast Period Market Indicators Table 7 Households 2012-2017 Market Data Table 8 Sales of Home Care by Category: Value 2012-2017 Table 9 Sales of Home Care by Category: % Value Growth 2012-2017 Table 10 NBO Company Shares of Home Care: % Value 2013-2017 Table 11 LBN Brand Shares of Home Care: % Value 2014-2017 Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017 Table 13 Distribution of Home Care by Format: % Value 2012-2017 Table 14 Distribution of Home Care by Format and Category: % Value 2017 Table 15 Forecast Sales of Home Care by Category: Value 2017-2022 Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022 Sources Summary 1 Research Sources