HOME INSECTICIDES IN PAKISTAN Euromonitor International February 2018 LIST OF CONTENTS AND TABLES Headlines Prospects Declining Threat of Mosquito-borne Diseases Will Slow Home Insecticides Expansion Independent Small Grocers Expected To Remain the Leading Distribution Channel Electric Insecticides Set To Be the Most Dynamic Category Over the Forecast Period Competitive Landscape Reckitt Benckiser Maintains Its Leadership in 2017 International Players Lead But Domestic Brands Continue To Gain Ground Leading Manufacturers Will Continue To Push High-margin Formats Category Data Table 1 Sales of Home Insecticides by Category: Value 2012-2017 Table 2 Sales of Home Insecticides by Category: % Value Growth 2012-2017 Table 3 Forecast Sales of Home Insecticides by Category: Value 2017-2022 Table 4 Forecast Sales of Home Insecticides by Category: % Value Growth 2017-2022 Executive Summary Home Care Benefits From Expansion of Pakistan's Middle-income Consumer Base Home Care Manufacturers Employ Strategies To Generate Trial Purchases Multinationals Remain on Top in A Concentrated Competitive Environment Insight-based Marketing Campaigns Aim To Convert Consumers To Specific Brands Independent Small Grocers Will Remain the Leading Distribution Channel Market Indicators Table 5 Households 2012-2017 Market Data Table 6 Sales of Home Care by Category: Value 2012-2017 Table 7 Sales of Home Care by Category: % Value Growth 2012-2017 Table 8 Distribution of Home Care by Format: % Value 2012-2017 Table 9 Distribution of Home Care by Format and Category: % Value 2017 Table 10 Forecast Sales of Home Care by Category: Value 2017-2022 Table 11 Forecast Sales of Home Care by Category: % Value Growth 2017-2022 Sources Summary 1 Research Sources