HOME INSECTICIDES IN SERBIA Euromonitor International February 2018 LIST OF CONTENTS AND TABLES Headlines Prospects Electric Insecticides Grows in Home Insecticides Health Concerns Negatively Affect Insecticide Baits and Spray/aerosol Insecticides Competitive Landscape SC Johnson & Son Remains Dominant Albeit Losing Value Share in 2017 Private Label Largely Missing From Home Insecticides at the End of the Review Period Category Data Table 1 Sales of Home Insecticides by Category: Value 2012-2017 Table 2 Sales of Home Insecticides by Category: % Value Growth 2012-2017 Table 3 Forecast Sales of Home Insecticides by Category: Value 2017-2022 Table 4 Forecast Sales of Home Insecticides by Category: % Value Growth 2017-2022 Executive Summary Home Care Sees Value Growth in 2017, But Only in Current Terms No Major Innovations Recorded the Largest Producers Keep Losing Sales Share Traditional Grocery Retailers Loses Ground Negative Performance Expected Over the Forecast Period Market Indicators Table 5 Households 2012-2017 Market Data Table 6 Sales of Home Care by Category: Value 2012-2017 Table 7 Sales of Home Care by Category: % Value Growth 2012-2017 Table 8 Penetration of Private Label in Home Care by Category: % Value 2012-2017 Table 9 Distribution of Home Care by Format: % Value 2012-2017 Table 10 Distribution of Home Care by Format and Category: % Value 2017 Table 11 Forecast Sales of Home Care by Category: Value 2017-2022 Table 12 Forecast Sales of Home Care by Category: % Value Growth 2017-2022 Sources Summary 1 Research Sources