POLISHES IN MOROCCO Euromonitor International February 2018 LIST OF CONTENTS AND TABLES Headlines Prospects Limited Use of Polishes Growing Urban Consumer Base Helps Polishes Record Modest Growth Shoe Polish To Remain the Fastest Growing Category in Polishes Competitive Landscape Brior SA Leads Sales of Polishes International Players Still Dominate Sales of Polishes in Morocco Polishes Will Benefit From Growing Populations in Large Cities Category Data Table 1 Sales of Polishes by Category: Value 2012-2017 Table 2 Sales of Polishes by Category: % Value Growth 2012-2017 Table 3 NBO Company Shares of Polishes: % Value 2013-2017 Table 4 LBN Brand Shares of Polishes: % Value 2014-2017 Table 5 Forecast Sales of Polishes by Category: Value 2017-2022 Table 6 Forecast Sales of Polishes by Category: % Value Growth 2017-2022 Executive Summary Home Care Continues To See Positive Growth in Morocco Specialised Products Continued To Be Very Popular in Morocco Supermarkets and Hypermarkets Are Still the Leading Distribution Channel in Home Care in Morocco International Companies Are Still Outperforming Local Players in 2017 Home Care Is Expected To See Growth Over the Forecast Period Market Indicators Table 7 Households 2012-2017 Market Data Table 8 Sales of Home Care by Category: Value 2012-2017 Table 9 Sales of Home Care by Category: % Value Growth 2012-2017 Table 10 NBO Company Shares of Home Care: % Value 2013-2017 Table 11 LBN Brand Shares of Home Care: % Value 2014-2017 Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017 Table 13 Distribution of Home Care by Format: % Value 2012-2017 Table 14 Distribution of Home Care by Format and Category: % Value 2017 Table 15 Forecast Sales of Home Care by Category: Value 2017-2022 Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022 Definitions Sources Summary 1 Research Sources