PRE-PAID CARDS IN TURKEY Euromonitor International October 2017 LIST OF CONTENTS AND TABLES Headlines Prospects Fintech Companies That Target Unbanked Population With Open-loop Prepaid Cards Continue To Bring Dynamism To Category Multifunctional Features Will Continue To Appeal To Consumers Over the Forecast Period Closed Loop Pre-paid Cards Continue To Benefit From Increasing Consumer Preference for Merchant Issued Gift Cards Competitive Landscape Category Remains Fragmented Due To Growing Number of Fintech Companies Launching Pre-paid Cards Leading Banks Recognise Need for Pre-paid Cards in Their Portfolios Parking and Toll Cards and Transportation Cards Continue To Dominate Number of Cards in Pre-paid Cards Category Data Table 1 Pre-paid Cards: Number of Cards in Circulation 2012-2017 Table 2 Pre-paid Cards Transactions 2012-2017 Table 3 Pre-paid Cards in Circulation: % Growth 2012-2017 Table 4 Pre-paid Cards Transactions: % Growth 2012-2017 Table 5 Closed Loop Pre-paid Cards Transactions 2012-2017 Table 6 Closed Loop Pre-paid Cards Transactions: % Growth 2012-2017 Table 7 Open Loop Pre-paid Cards Transactions 2012-2017 Table 8 Open Loop Pre-paid Cards Transactions: % Growth 2012-2017 Table 9 Pre-paid Cards: Number of Cards by Issuer 2012-2016 Table 10 Pre-paid Cards: Number of Cards by Operator 2012-2016 Table 11 Pre-paid Cards Transaction Value by Issuer 2012-2016 Table 12 Pre-paid Cards Transaction Value by Operator 2012-2016 Table 13 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2012-2016 Table 14 Closed Loop Pre-paid Cards: Number of Cards by Operator 2012-2016 Table 15 Closed Loop Pre-paid Cards Transaction Value by Issuer 2012-2016 Table 16 Closed Loop Pre-paid Cards Transaction Value by Operator 2012-2016 Table 17 Open Loop Pre-paid Cards: Number of Cards by Issuer 2012-2016 Table 18 Open Loop Pre-paid Cards: Number of Cards by Operator 2012-2016 Table 19 Open Loop Pre-paid Cards Transaction Value by Issuer 2012-2016 Table 20 Open Loop Pre-paid Cards Transaction Value by Operator 2012-2016 Table 21 Forecast Pre-paid Cards: Number of Cards in Circulation 2017-2022 Table 22 Forecast Pre-paid Cards Transactions 2017-2022 Table 23 Forecast Pre-paid Cards in Circulation: % Growth 2017-2022 Table 24 Forecast Pre-paid Cards Transactions: % Growth 2017-2022 Table 25 Forecast Closed Loop Pre-paid Cards Transactions 2017-2022 Table 26 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022 Table 27 Forecast Open Loop Pre-paid Cards Transactions 2017-2022 Table 28 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2017-2022 Executive Summary Financial Cards and Payments Continue To Register Dynamic Performance Regulative Changes Positively Affect Consumer Preference for Card Payments Increasing Consumer Preference and Awareness for Online Shopping Positively Affects Market's Performance Launch of Country's First Local Card Operator Troy Adds Further Dynamism To Financial Cards and Payments Financial Cards and Payments Is Set To Register Strong Performance Market Indicators Table 29 Number of POS Terminals: Units 2012-2017 Table 30 Number of ATMs: Units 2012-2017 Table 31 Value Lost to Fraud 2012-2017 Table 32 Card Expenditure by Location 2017 Table 33 Financial Cards in Circulation by Type: % Number of Cards 2012-2017 Table 34 Domestic versus Foreign Spend 2017 Market Data Table 35 Financial Cards by Category: Number of Cards in Circulation 2012-2017 Table 36 Financial Cards by Category: Number of Accounts 2012-2017 Table 37 Financial Cards Transactions by Category: Value 2012-2017 Table 38 Financial Cards by Category: Number of Transactions 2012-2017 Table 39 Consumer Payments by Category: Value 2012-2017 Table 40 Consumer Payments by Category: Number of Transactions 2012-2017 Table 41 M-Commerce by Category: Value 2013-2017 Table 42 M-Commerce by Category: % Value Growth 2013-2017 Table 43 Financial Cards: Number of Cards by Issuer 2012-2016 Table 44 Financial Cards: Number of Cards by Operator 2012-2016 Table 45 Financial Cards: Card Payment Transactions Value by Operator 2012-2016 Table 46 Financial Cards: Card Payment Transactions Value by Issuer 2012-2016 Table 47 Forecast Financial Cards by Category: Number of Cards in Circulation 2017-2022 Table 48 Forecast Financial Cards by Category: Number of Accounts 2017-2022 Table 49 Forecast Financial Cards Transactions by Category: Value 2017-2022 Table 50 Forecast Financial Cards by Category: Number of Transactions 2017-2022 Table 51 Forecast Consumer Payments by Category: Value 2017-2022 Table 52 Forecast Consumer Payments by Category: Number of Transactions 2017-2022 Table 53 Forecast M-Commerce by Category: Value 2017-2022 Table 54 Forecast M-Commerce by Category: % Value Growth 2017-2022 Sources Summary 1 Research Sources