TOILET CARE IN BULGARIA Euromonitor International February 2018 LIST OF CONTENTS AND TABLES Headlines Prospects Sales of Toilet Care To Increase User-friendliness Drives Sales Convenience To Drive Product Development and Sales Competitive Landscape the Leader Drives Innovation Henkel Remains Among the Leaders Domestic Players Do Not Exploit the Potential of the Category Category Data Table 1 Sales of Toilet Care by Category: Value 2012-2017 Table 2 Sales of Toilet Care by Category: % Value Growth 2012-2017 Table 3 NBO Company Shares of Toilet Care: % Value 2013-2017 Table 4 LBN Brand Shares of Toilet Care: % Value 2014-2017 Table 5 Forecast Sales of Toilet Care by Category: Value 2017-2022 Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2017-2022 Executive Summary Home Care Records Growth Produced for "foreigners" and Sold in Bulgaria Detergent Brands the Most Active in Advertising Multi-purpose Cleaners the First Choice Consumers Open To Innovation Market Indicators Table 7 Households 2012-2017 Market Data Table 8 Sales of Home Care by Category: Value 2012-2017 Table 9 Sales of Home Care by Category: % Value Growth 2012-2017 Table 10 NBO Company Shares of Home Care: % Value 2013-2017 Table 11 LBN Brand Shares of Home Care: % Value 2014-2017 Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017 Table 13 Distribution of Home Care by Format: % Value 2012-2017 Table 14 Distribution of Home Care by Format and Category: % Value 2017 Table 15 Forecast Sales of Home Care by Category: Value 2017-2022 Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022 Sources Summary 1 Research Sources