Despite an unhealthy image, the main trend in sugar confectionery in Belgium is fun and indulgence. Indeed, consumers know that sugar confectionery is unhealthy, but they still want to treat themselves or their children. As indulgence remains the driving factor, consumers are looking for new experiences, for fun, and want to be surprised. In that sense, manufacturers are constantly innovating in terms of flavours, formats, packaging and consumption occasions. A mix of sugar confectionery is ther...

Euromonitor International's Sugar Confectionery in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Boiled Sweets, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Toffees, Caramels and Nougat.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sugar Confectionery market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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