Global E-cigarette Market Research Report 2022

SKU ID : 21605103

No. of pages : 103

Publishing Date : 31 March 2025

An electronic cigarette or e-cigarette is a handheld electronic device which vaporizes a flavored liquid. The user inhales the vapor. Using e-cigarettes is sometimes called vaping. The liquid in the e-cigarette, called e-liquid, is usually made of nicotine, propylene glycol, glycerine, and flavorings. Not all e-liquids contain nicotine.

Due to the COVID-19 pandemic, the global E-cigarette market size is estimated to be worth US$ 10150 million in 2021 and is forecast to a readjusted size of US$ 37540 million by 2028 with a CAGR of 20.3% during the forecast period 2022-2028. Fully considering the economic change by this health crisis, the Europe E-cigarette market is estimated at US$ million in 2022, while the United States and China are forecast to reach US$ million and US$ million by 2028, respectively. The proportion of the United States is % in 2022, while Chinese percentage is %, and it is predicted that China market share will reach % in 2028, trailing a CAGR of % through the analysis period. As for the Europe E-cigarette landscape, Germany is projected to reach US$ million by 2028. and in Asia, the notable markets are Japan and South Korea, CAGR is % and % respectively for the next 6-year period.

Imperial Tobacco, Reynolds American, Japan Tobacco, Altria and Buddy Group are the leading producers of e-cigarettes. Imperial Tobacco is the world's largest, accounting for about 10% of the total market. The top five accounted for about 30%.

North America is the leading market, accounting for about 35% of the total, followed by Europe at about 25%.

This report focuses on E-cigarette volume and value at the global level, regional level, and company level. From a global perspective, this report represents overall E-cigarette market size by analysing historical data and future prospect. Regionally, this report focuses on several key regions: North America, Europe, China, Asia-Pacific, South America and Middle East and Africa, etc.

Global E-cigarette Market: Segment Analysis

The research report includes specific segments by region (country), by company, by Type and by Application. This study provides information about the sales and revenue during the historic and forecasted period of 2017 to 2028. Understanding the segments helps in identifying the importance of different factors that aid the market growth.


Segment by Type


With Screen

Without Screen


Segment by Application


Online

Offline

By Region

North America

U.S.

Canada

Europe

Germany

France

U.K.

Italy

Russia

Asia-Pacific

China

Japan

South Korea

India

Australia

China Taiwan

Indonesia

Thailand

Malaysia

Philippines

Vietnam

Latin America

Mexico

Brazil

Argentina

Middle East & Africa

Turkey

Saudi Arabia

U.A.E


By Company


Imperial Tobacco

Reynolds American

Japan Tobacco

Altria

VMR Product

Njoy

21st Century

Vaporcorp

Truvape

FirstUnion

Hangsen

Buddy Group

Kimree

Innokin

SHENZHEN SMOORE

SMOK


Frequently Asked Questions



This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.

  • By product type
  • By End User/Applications
  • By Technology
  • By Region

The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
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