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According to the latest research, the global Subtitle market size was valued at USD 317.07 million in 2022 and is expected to expand at a CAGR of 10.17% during the forecast period, reaching USD 566.96 million by 2028.
Subtitling solutions provide a platform for video captioning and subtitling of digital media. The solutions enable encoding, editing, and repurposing of video subtitles and captions for delivery platforms, such as web, mobile, and television. Captioning and subtitling solutions help broadcasting and web media organizations in automating high volume caption & subtitle processing tasks, such as, extraction & insertion, timing & frame rate adjustment, format conversion, clip assembly, and sub-clipping.
Since the outbreak of the COVID-19 virus in December 2019, the disease has spread to nearly 100 countries around the world, and the World Health Organization has declared it an emergency public health event. The COVID-19 epidemic is infected with a large number of people, and its spread and scope far exceed SARS. At present, the number of confirmed cases in Worldwide has exceeded 29 million. Different industries are affected differently by the epidemic situation. The impact on Subtitle is mainly reflected in the supply of material and operation of the market. Affected by the COVID-19 epidemic, logistics will be suspended and the supply of Subtitle will be tight. Due to the global threat of COVID-19, the resumption of work in the factory will directly affect the customer's production plan for goods and shipments. The continuous outbreak of the international epidemic situation, if the personnel control of each country is extended, it will affect the smooth supply of equipment and materials.
For the operation of the market, during the COVID-19 epidemic, in order to firmly prevent the spread of epidemics, governments have promulgated measures to extend vacations, delay business recovery, flow control and traffic control measures, and postpone recovery activities. COVID- 19 has a huge impact on the operation of the industry, of which the impact on SMEs is more obvious. The company's inability to conduct normal operations and sales has exacerbated the shortage of funds for SMEs and reduced the company's solvency. For example, the professional The sports industry has been severely affected. Affected by the need to isolate the epidemic, in the United States, the National Basketball Association (NBA) and the National Hockey League (NHL) both suspended the season indefinitely. The Major League Baseball (MLB) and Major League Soccer (MLS) seasons are delayed or suspended (initially) for 2-4 weeks, and the PGA Tour has been cancelled. Postponed or cancelled events may result in decrease d revenues for event organizers and media broadcasting these events. Cable companies are partially dependent on advertising, which means that any decline in revenue will affect profitability. Therefore, inevitably, sports will change according to epidemics. There may be some distance to return to normal levels. This will accordingly affect the demand for streaming media subtitle translation services.
Related technology development
Second, the introduction of advanced technologies such as the Internet of Things and artificial intelligence has further promoted the growth of the global subtitle and subtitle solutions market. In addition, some vendors on the market have introduced advanced subtitles and subtitle solutions and integrated artificial intelligence technology into them, thus simplifying the editing and subtitle processing process for end users. These greatly save time and other costs. The Internet of Things and artificial intelligence are further driving the growth of the global subtitle and subtitle solutions market.
Demand for high-quality talents
For the Subtitling solutions industry, the demand for talents is very large, because the industry needs highly qualified talents. In order to ensure the best quality, each language expert undergoes rigorous training, and then becomes a subtitler, and has undergone many types of tests including time prompting, positioning, content verification and grammar.
Secondly, most companies in the Subtitling solution industry will continue to develop proprietary subtitle software or introduce other related technologies to improve efficiency, which requires related staff to keep up with the development of the company and the development of the times. Therefore, for Subtitling solutions, the lack of high-quality labor will become one of the limiting factors in the market.
Demand for high-quality talents
For the Subtitling solutions industry, the demand for talents is very large, because the industry needs highly qualified talents. In order to ensure the best quality, each language expert undergoes rigorous training, and then becomes a subtitler, and has undergone many types of tests including time prompting, positioning, content verification and grammar.
Secondly, most companies in the Subtitling solution industry will continue to develop proprietary subtitle software or introduce other related technologies to improve efficiency, which requires related staff to keep up with the development of the company and the development of the times. Therefore, for Subtitling solutions, the lack of high-quality labor will become one of the limiting factors in the market.
Region Overview:
From 2022-2027, North America is estimated to witness robust growth prospects.
Company Overview:
VITAC is one of the major players operating in the Subtitle market, holding a share of 28.41% in 2022.
VITAC
Vitac Corporation provides translation services. The Company offers captioning, subtitling, audio description, encoding services. Vitac’s customers include every major network, most cable channels, program producers, companies, government agencies, etc.
IBM
International Business Machines Corporation (IBM) provides computer solutions. The Company offers application, technology consulting and support, process design and operations, cloud, digital workplace, and network services, as well as business resiliency, strategy, and design solutions. IBM serves clients worldwide.
Segmentation Overview:
As for product types, the Cloud segment held the largest market share in 2021.
Application Overview:
The market's largest segment by application is the segment TV, with a market share of 46.38% in 2021.
Film
Film Subtitle solutions include Movie, Film Making, Movie Interview Video, Documentary Video, etc.
TV
TV Subtitle solutions include News or Documentary, TV series and other TV programs.
OTT
OTT is a streaming media service directly provided to viewers through the Internet. OTT services need to transmit information through the Internet, which is different from traditional media such as cable TV, radio or satellite TV that require a license.
This report elaborates on the market size, market characteristics, and market growth of the Subtitle industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of Subtitle. The report also introduces players in the industry from the perspective of the value chain and looks into the leading companies.
Key Points this Global Subtitle Market Report Include:
Market Size Estimates: Subtitle market size estimation in terms of revenue and sales from 2018-2028
Market Dynamic and Trends: Subtitle market drivers, restraints, opportunities, and challenges
Macro-economy and Regional Conflict: Influence of global inflation and Russia & Ukraine War on the Subtitle market
Segment Market Analysis: Subtitle market revenue and sales by type and by application from 2018-2028
Regional Market Analysis: Subtitle market situations and prospects in major and top regions and countries
Subtitle Market
Subtitle Industry Chain: Subtitle market raw materials & suppliers, manufacturing process, distributors by region, downstream customers
Subtitle Industry News, Policies by regions
Subtitle Industry Porters Five Forces Analysis
Key players in the global Subtitle market are covered in Chapter 2:
Talkbox Subtitling Studio
IBM
Automatic Sync Technologies
Telestream
DKP
RixTrans
Digital Nirvana (Transcribe Now)
PoliLingua
Sub-ti
VITAC
ZOO Digital Group
Rev
EEG Enterprises
3Play Media
Capital Captions
JBI Studios
Janus
Apptek
In Chapter 6 and Chapter 9, on the basis of types, the Subtitle market from 2018 to 2028 is primarily split into:
On-premise
Cloud
In Chapter 7 and Chapter 10, on the basis of applications, the Subtitle market from 2018 to 2028 covers:
Film
TV
OTT
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions from 2018 to 2028 are covered in Chapter 8 and Chapter 11:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
In summary, this report relies on sources from both primary and secondary, combines comprehensive quantitative analysis with detailed qualitative analysis, and pictures the market from a macro overview to micro granular segment aspects. Whatever your role in this industry value chain is, you should benefit from this report with no doubt.
Chapter Outline
This report consists of 12 chapters. Below is a brief guideline to help you quickly grasp the main contents of each chapter:
Chapter 1 first introduces the product overview, market scope, product classification, application, and regional division, and then summarizes the global Subtitle market size in terms of revenue, sales volume, and average price.
Chapter 2 analyzes the main companies in the Subtitle industry, including their main businesses, products/services, sales, prices, revenue, gross profit margin, and the latest developments/updates.
Chapter 3 is an analysis of the competitive environment of Subtitle market participants. This mainly includes the revenue, sales, market share, and average price of the top players, along with the market concentration ratio in 2022 and the players' M&A and expansion in recent years.
Chapter 4 is an analysis of the Subtitle industrial chain, including raw material analysis, manufacturing cost structure, distributors, and major downstream buyers.
Chapter 5 focuses on Subtitle market dynamics and marketing strategy analysis, which include opportunities, challenges, industry development trends under inflation, industry news and policies analyzed by region, Porter's Five Forces analysis, as well as direct and indirect marketing, and the development trends of marketing channels.
Chapters 6-8 have segmented the Subtitle market by type, application, and region, with a focus on sales and value from 2018 to 2023 from both vertical and horizontal perspectives.
Chapters 9-11 provide detailed Subtitle market forecast data for 2023-2028, broken down by type and application, region, and major countries to help understand future growth trends.
Chapter 12 concludes with an explanation of the data sources and research methods. Verify and analyze through preliminary research to obtain final quantitative and qualitative data.
2022
Subtitling solutions provide a platform for video captioning and subtitling of digital media. The solutions enable encoding, editing, and repurposing of video subtitles and captions for delivery platforms, such as web, mobile, and television. Captioning and subtitling solutions help broadcasting and web media organizations in automating high volume caption & subtitle processing tasks, such as, extraction & insertion, timing & frame rate adjustment, format conversion, clip assembly, and sub-clipping.
Since the outbreak of the COVID-19 virus in December 2019, the disease has spread to nearly 100 countries around the world, and the World Health Organization has declared it an emergency public health event. The COVID-19 epidemic is infected with a large number of people, and its spread and scope far exceed SARS. At present, the number of confirmed cases in Worldwide has exceeded 29 million. Different industries are affected differently by the epidemic situation. The impact on Subtitle is mainly reflected in the supply of material and operation of the market. Affected by the COVID-19 epidemic, logistics will be suspended and the supply of Subtitle will be tight. Due to the global threat of COVID-19, the resumption of work in the factory will directly affect the customer's production plan for goods and shipments. The continuous outbreak of the international epidemic situation, if the personnel control of each country is extended, it will affect the smooth supply of equipment and materials.
For the operation of the market, during the COVID-19 epidemic, in order to firmly prevent the spread of epidemics, governments have promulgated measures to extend vacations, delay business recovery, flow control and traffic control measures, and postpone recovery activities. COVID- 19 has a huge impact on the operation of the industry, of which the impact on SMEs is more obvious. The company's inability to conduct normal operations and sales has exacerbated the shortage of funds for SMEs and reduced the company's solvency. For example, the professional The sports industry has been severely affected. Affected by the need to isolate the epidemic, in the United States, the National Basketball Association (NBA) and the National Hockey League (NHL) both suspended the season indefinitely. The Major League Baseball (MLB) and Major League Soccer (MLS) seasons are delayed or suspended (initially) for 2-4 weeks, and the PGA Tour has been cancelled. Postponed or cancelled events may result in decrease d revenues for event organizers and media broadcasting these events. Cable companies are partially dependent on advertising, which means that any decline in revenue will affect profitability. Therefore, inevitably, sports will change according to epidemics. There may be some distance to return to normal levels. This will accordingly affect the demand for streaming media subtitle translation services.
Related technology development
Second, the introduction of advanced technologies such as the Internet of Things and artificial intelligence has further promoted the growth of the global subtitle and subtitle solutions market. In addition, some vendors on the market have introduced advanced subtitles and subtitle solutions and integrated artificial intelligence technology into them, thus simplifying the editing and subtitle processing process for end users. These greatly save time and other costs. The Internet of Things and artificial intelligence are further driving the growth of the global subtitle and subtitle solutions market.
Demand for high-quality talents
For the Subtitling solutions industry, the demand for talents is very large, because the industry needs highly qualified talents. In order to ensure the best quality, each language expert undergoes rigorous training, and then becomes a subtitler, and has undergone many types of tests including time prompting, positioning, content verification and grammar.
Secondly, most companies in the Subtitling solution industry will continue to develop proprietary subtitle software or introduce other related technologies to improve efficiency, which requires related staff to keep up with the development of the company and the development of the times. Therefore, for Subtitling solutions, the lack of high-quality labor will become one of the limiting factors in the market.
Demand for high-quality talents
For the Subtitling solutions industry, the demand for talents is very large, because the industry needs highly qualified talents. In order to ensure the best quality, each language expert undergoes rigorous training, and then becomes a subtitler, and has undergone many types of tests including time prompting, positioning, content verification and grammar.
Secondly, most companies in the Subtitling solution industry will continue to develop proprietary subtitle software or introduce other related technologies to improve efficiency, which requires related staff to keep up with the development of the company and the development of the times. Therefore, for Subtitling solutions, the lack of high-quality labor will become one of the limiting factors in the market.
Region Overview:
From 2022-2027, North America is estimated to witness robust growth prospects.
Company Overview:
VITAC is one of the major players operating in the Subtitle market, holding a share of 28.41% in 2022.
VITAC
Vitac Corporation provides translation services. The Company offers captioning, subtitling, audio description, encoding services. Vitac’s customers include every major network, most cable channels, program producers, companies, government agencies, etc.
IBM
International Business Machines Corporation (IBM) provides computer solutions. The Company offers application, technology consulting and support, process design and operations, cloud, digital workplace, and network services, as well as business resiliency, strategy, and design solutions. IBM serves clients worldwide.
Segmentation Overview:
As for product types, the Cloud segment held the largest market share in 2021.
Application Overview:
The market's largest segment by application is the segment TV, with a market share of 46.38% in 2021.
Film
Film Subtitle solutions include Movie, Film Making, Movie Interview Video, Documentary Video, etc.
TV
TV Subtitle solutions include News or Documentary, TV series and other TV programs.
OTT
OTT is a streaming media service directly provided to viewers through the Internet. OTT services need to transmit information through the Internet, which is different from traditional media such as cable TV, radio or satellite TV that require a license.
This report elaborates on the market size, market characteristics, and market growth of the Subtitle industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of Subtitle. The report also introduces players in the industry from the perspective of the value chain and looks into the leading companies.
Key Points this Global Subtitle Market Report Include:
Market Size Estimates: Subtitle market size estimation in terms of revenue and sales from 2018-2028
Market Dynamic and Trends: Subtitle market drivers, restraints, opportunities, and challenges
Macro-economy and Regional Conflict: Influence of global inflation and Russia & Ukraine War on the Subtitle market
Segment Market Analysis: Subtitle market revenue and sales by type and by application from 2018-2028
Regional Market Analysis: Subtitle market situations and prospects in major and top regions and countries
Subtitle Market
Competitive Landscape
and Major Players: Analysis of 10-15 leading market players, sales, price, revenue, gross, gross margin, product/service profile and recent development/updates, etc.Subtitle Industry Chain: Subtitle market raw materials & suppliers, manufacturing process, distributors by region, downstream customers
Subtitle Industry News, Policies by regions
Subtitle Industry Porters Five Forces Analysis
Key players in the global Subtitle market are covered in Chapter 2:
Talkbox Subtitling Studio
IBM
Automatic Sync Technologies
Telestream
DKP
RixTrans
Digital Nirvana (Transcribe Now)
PoliLingua
Sub-ti
VITAC
ZOO Digital Group
Rev
EEG Enterprises
3Play Media
Capital Captions
JBI Studios
Janus
Apptek
In Chapter 6 and Chapter 9, on the basis of types, the Subtitle market from 2018 to 2028 is primarily split into:
On-premise
Cloud
In Chapter 7 and Chapter 10, on the basis of applications, the Subtitle market from 2018 to 2028 covers:
Film
TV
OTT
Geographically, the detailed analysis of consumption, revenue, market share and growth rate of the following regions from 2018 to 2028 are covered in Chapter 8 and Chapter 11:
United States
Europe
China
Japan
India
Southeast Asia
Latin America
Middle East and Africa
Others
In summary, this report relies on sources from both primary and secondary, combines comprehensive quantitative analysis with detailed qualitative analysis, and pictures the market from a macro overview to micro granular segment aspects. Whatever your role in this industry value chain is, you should benefit from this report with no doubt.
Chapter Outline
This report consists of 12 chapters. Below is a brief guideline to help you quickly grasp the main contents of each chapter:
Chapter 1 first introduces the product overview, market scope, product classification, application, and regional division, and then summarizes the global Subtitle market size in terms of revenue, sales volume, and average price.
Chapter 2 analyzes the main companies in the Subtitle industry, including their main businesses, products/services, sales, prices, revenue, gross profit margin, and the latest developments/updates.
Chapter 3 is an analysis of the competitive environment of Subtitle market participants. This mainly includes the revenue, sales, market share, and average price of the top players, along with the market concentration ratio in 2022 and the players' M&A and expansion in recent years.
Chapter 4 is an analysis of the Subtitle industrial chain, including raw material analysis, manufacturing cost structure, distributors, and major downstream buyers.
Chapter 5 focuses on Subtitle market dynamics and marketing strategy analysis, which include opportunities, challenges, industry development trends under inflation, industry news and policies analyzed by region, Porter's Five Forces analysis, as well as direct and indirect marketing, and the development trends of marketing channels.
Chapters 6-8 have segmented the Subtitle market by type, application, and region, with a focus on sales and value from 2018 to 2023 from both vertical and horizontal perspectives.
Chapters 9-11 provide detailed Subtitle market forecast data for 2023-2028, broken down by type and application, region, and major countries to help understand future growth trends.
Chapter 12 concludes with an explanation of the data sources and research methods. Verify and analyze through preliminary research to obtain final quantitative and qualitative data.
Years considered for this report:
Historical Years:
2018-2022Base Year:
2022Estimated Year:
2023Forecast Period:
2023-2028Frequently Asked Questions
This market study covers the global and regional market with an in-depth analysis of the overall growth prospects in the market. Furthermore, it sheds light on the comprehensive competitive landscape of the global market. The report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, recent developments in both historic and present contexts.
- By product type
- By End User/Applications
- By Technology
- By Region
The report provides a detailed evaluation of the market by highlighting information on different aspects which include drivers, restraints, opportunities, and threats. This information can help stakeholders to make appropriate decisions before investing.
