Bird Food Market Size & Insights Report [2034]

BIRD FOOD MARKET OVERVIEW

The global Bird Food Market size was valued approximately USD 316.35 Million in 2025 and will touch USD 561 Million by 2034, growing at a compound annual growth rate (CAGR) of 6.57% from 2025 to 2034.

Bird food is food designed for feeding birds, whether pets or wild birds. It typically includes seeds, nuts, grains, and fruits that provide essential nutrients like proteins and vitamins. Bird food comes in different forms such as seed mixes, pellets, suet cakes, or nectar, tailored to meet the needs of various bird species.

IMPACT OF KEY GLOBAL EVENTS

“Globalization Backlash and Its Impact on Bird Food Sourcing”

Globalization has made it easier to trade bird food products and ingredients worldwide. But lately, some countries are moving away from relying too much on global trade and are trying to buy locally. This change might affect getting certain bird food ingredients, especially those that come from other countries. As nations aim to be self-sufficient and support local farming, the bird food market will face both good and bad things in terms of sourcing ingredients and having products available.

LATEST TREND

“Rising Demand for Natural and Organic Bird Food”

More and more pet owners are going for natural and organic bird food. They're really worried about their pets' health and want food that doesn't have any artificial preservatives, colors, or additives. Organic bird food, which is often made without GMOs, is getting really popular. This shows a bigger trend towards healthier, eco-friendly, and sustainable pet care.

BIRD FOOD MARKET SEGMENTATION

By Type

Based on Type, the global market can be categorized into Seed, Feed, Treats, Suet and Others.

Seed: Seed-based bird food, like sunflower seeds, millet, and other kinds, is the most popular and traditional choice. Pet bird owners really like it because it's natural and simple. The market for seeds is still really strong because they're good for different bird species and easy to find. But as people learn more about birds' nutritional needs, they're starting to want specially mixed seeds that are healthier for their pets.
Feed: Bird feed usually has a mix of ingredients to give birds all the nutrition they need. This part of the market is growing because pet owners are paying more attention to the quality of bird food. Fortified feed, which has vitamins, minerals, and other nutrients, is becoming more popular because it helps keep birds healthy.
Treats: Bird treats, like fruits, nuts, and special snacks, are a big hit as extra food for birds. People often use them to reward their birds or give them a different kind of food. The market for treats is growing because consumers want new and healthy options to make their birds' diets more interesting. Organic and natural treats are becoming really popular.
Suet: Suet is a high-energy food made from animal fat and grains that wild birds love, especially in colder weather. It helps give birds extra energy to get through the winter. The suet market is pretty steady, growing mainly during colder months and as more people get interested in feeding wild birds.
Others: The "Others" category includes all sorts of bird foods, like organic mixes, special blends for exotic birds, and even medicated foods. These are made for specific bird species or health needs. As people learn more about what different birds need, the demand for these unique and functional bird foods is expected to grow.

By Application

Based on application, the global market can be categorized into Wild Birds and Caged Birds.

Wild Birds: Wild bird food is made to attract and feed different bird species outside. It's got stuff like seed mixes, suet, and special feeders. The bird food market is growing steadily because more people are into backyard birdwatching and wildlife protection. More folks want to draw in and care for wild birds, especially in cities and suburbs, so the demand for high-quality bird food is up. People also care more about the environment and supporting local ecosystems, which is helping the market grow.
Caged Birds: Caged bird food is tailored for pet birds like parrots and canaries. The market's growing because more people are getting pet birds and realizing balanced nutrition is key. There's more demand for specialty stuff like enriched feeds, organic options, and treats. Pet owners are also happy to spend more on high-quality products to keep their birds healthy and happy, which is boosting the market.

MARKET DYNAMICS

Market dynamics include driving and restraining factors, opportunities and challenges stating the market conditions.

Driving Factors

”Growing Popularity of Birdwatching and Outdoor Activities”

Bird food is flying off the shelves because birdwatching and outdoor stuff is super popular now. More people are watching birds at home and exploring outside, so they buy food to attract different birds. It's about chilling, connecting with nature, and protecting wildlife. The rise in outdoor activities and wildlife care is boosting the bird food market, especially in cities and suburbs. Plus, education and social media are showing how cool and rewarding birdwatching is, making people want better bird food.

Restraining Factor

”Fluctuations in Raw Material Availability and Prices”

The bird food industry relies on stuff like seeds, grains, and nuts to make their products. But the amount and prices of these raw materials can fluctuate a lot due to things like weather, crop yields, and issues in the global supply chain. When these kinds of things happen, it can cause production costs to rise and fall, which then impacts how much bird food costs and how easily it's available. Because of this, consumers might see price hikes or even run into shortages of certain products. This can really hurt how much people want bird food and how well the market grows.

Opportunity

”Online Sales and E-commerce Growth”

E-commerce is a big opportunity for the bird food market to reach more people. Online shopping lets consumers buy all sorts of bird food products from the comfort of their homes, and sometimes they can even get it delivered. This helps bird food makers sell to more people, especially those in rural areas who might not have nearby stores. With online shopping getting bigger all the time, investing in good digital marketing and e-commerce sites can really help companies take advantage of this growing trend of buying pet and bird care stuff online.

Challenge

”Intense Market Competition”

The bird food market is super competitive, with tons of brands from around the world all trying to catch consumers' eyes. To really shine, companies need to come up with fresh ideas for products, offer good prices, and have a strong, trustworthy brand. Smaller companies might struggle to keep up with the bigger, more well-known brands that have a bigger audience and more money for marketing. As even more new brands pop up, the competition is just going to get tougher, making it harder for companies to hold onto their market share and expand their customer group.

BIRD FOOD MARKET REGIONAL INSIGHTS

North America

The bird food market in North America, especially the US and Canada, is doing great. People love feeding wild birds and keeping them as pets. More bird lovers, mostly in suburban and rural spots, are fueling this market. Plus, people are more concerned about pet health, so they want specialized bird foods like organic and high-nutrient ones. Higher incomes and more pet owners are also helping this market grow. People can buy bird food easily from both stores and online. Consumers want convenient and tailored products, so manufacturers are coming up with new packaging and formulas for different bird types.

Europe

In Europe, especially in the UK, Germany, and France, the bird food market is really taking off. More people are into bird watching and keeping pet birds. They want healthy, natural, and organic bird food. They also care about the environment, so they prefer sustainably sourced bird food. With more city dwellers keeping birds as pets, there's a bigger demand for specialized bird food. Bird watching is becoming more popular, so wild bird food is in high demand too. And there are even more high-end, niche products tailored for specific bird species and diets.

Asia

In Asia, the bird food market is really picking up speed, especially in China, Japan, and India. More city-dwelling young people are keeping birds as pets, with parrots, canaries, and finches being real favorites. Bird watching is getting trendy too, which is giving the market a boost. City pet owners are after high-quality bird food, and they're increasingly into natural and organic options. But compared to North America and Europe, the market is still in its early stages, and what's available can vary a lot depending on the country. Online platforms are a big help in growing the market, though, by offering a bigger range of bird food products.

KEY INDUSTRY PLAYERS

”Key Players Drive Market Development Through Innovation and Environmental Protection”

The bird food market is pretty competitive, with lots of companies offering all sorts of products. They're all trying to come up with new ideas, like specialized food for different bird species and high-end options. Pricing is crucial – brands have to find the right balance between cost and quality. Getting their products out there is key too, with both physical stores and online channels expanding. Consumers are also caring more about sustainability and eco-friendly packaging.

List of Top Bird Food Market Companies

Nestlé Purina Petcare
Mars Petcare
Spectrum Brands Holdings Inc.
Hagen Group
Roudybush Inc.

KEY INDUSTRY DEVELOPMENTS

In July 2021, Central Garden & Pet, one of the leading companies in the Garden and Pet industries, acquired D&D Commodities Ltd. (“D&D”). D&D feeds premium birds with high-quality feed. By adding the D&D brands, Central will increase its portfolio in the bird feed category and strengthen its relationships with major retailers.
In December 2023, Former Deputy Mayor Dr. Roopa officially opened the city's first bird-feeding station at People for Animals (PFA). Kokila Ramesh Jain's dedication and sponsorship made this initiative possible.

REPORT COVERAGE

The study encompasses a comprehensive SWOT analysis and provides insights into future developments within the market. It examines various factors that contribute to the growth of the market, exploring a wide range of market categories and potential applications that may impact its trajectory in the coming years. The analysis takes into account both current trends and historical turning points, providing a holistic understanding of the market's components and identifying potential areas for growth.

The bird food market is growing steadily because more people are keeping pets and caring about birds' health. Consumers now want natural, organic, and species-specific foods, which is pushing brands to innovate. People are looking for bird food that supports a healthy diet and meets their birds' unique nutritional needs. Specialty and fortified products are becoming more popular. Plus, brands are using eco-friendly packaging because of environmental concerns. Online shopping for bird food is also becoming more popular because it's convenient and offers home delivery.

Looking ahead, the bird food market will keep changing, with more emphasis on sustainability, customized options, and functional products. As people learn more about bird health, they'll probably want high-protein, organic, and specialized bird foods that meet their pets' health needs. The rise of online shopping will also help the market grow by making it easier for pet owners to find and buy a wider range of products. Overall, the bird food market is set for steady growth thanks to these trends, which focus on health, eco-friendliness, and specialized products.